When you build a beautiful website, you don't want it to get cluttered by a bunch of ads. I've seen many websites where sponsor ads are thrown into banner areas or side bars without any thought for design and usability.
"But I need to make money,?!" laments the new website owner.
Let's say you need to create a spot for sponsors, partners or underwriters. It's possible to incorporate sponsor logos into your website design in a non-distracting, tasteful way.
Sometimes giving them a space for a flashy ad doesn't do them (or you) any good. Keeping your site uniform and giving the sponsors a presence on the homepage with their logo can do just as much good. If you want to take it a step further, give them real estate on their own page in a Sponsorship Directory.
Plan the sponsored areas of your website with automation and design in mind. This will save you time and frustration in the long run.
Here are a few examples of websites we have built with sponsors on the homepage and in the interior: